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Case Study: Allegro Copy + Printing

A switch to Ricoh gives a print provider a timely advantage over competitors

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Allegro Bound stacks of papers

As a provider of copying, printing and direct mail services, Allegro built a reputation of being reliable and fast. Over the years, the company used several different production printers to deliver on that promise. Although some machines were more reliable than others, dependability generally dropped after the first three years of service. And when their printers went down, deadlines were missed and revenue dropped.

Things were so bad that service had to come in about once a week. That was enough to get the machines back online, but barely. It was clear that Allegro needed a better, more reliable solution.

In order to make good on their promises to customers, the company searched for a new production printer.


"It’s easy to be confident when you know you’ll be able to produce quality work on time, every time. We have all the confidence in the world working with Ricoh."

Peter S. Smyth
Allegro Copy + Print Lafayette, CA 






After an exhaustive search, Allegro entrusted the RICOH Pro C901s Colour Production Printer to provide a more reliable solution. 


Beyond the printer, Ricoh wanted to better understand Allegro’s business and how the device could help the company grow. Our sales reps suggested additional solutions to boost productivity, such as:

  • Using Fiery® print controllers to create offset-like quality from a less expensive digital solution.

  • Showing staff how to maximize the number of prints on a sheet.

  • Automating tasks like UV coating and binding to complete jobs faster and with fewer resources.

About Allegro Copy + Print

For nearly 30 years, Allegro Copy + Print has provided print production services for clients throughout Northern California. Especially popular with the real estate industry, the company is committed to fast reliable copying, printing and direct mail services ideally completed the same day.



The Pro C901s Colour Production Printer has been a quantum leap forward in terms of reliability for Allegro - in the over 12,000 jobs it's performed, the company only missed one deadline. 

In addition:

  • Service is needed after around 90,000 clicks, versus 7,000 clicks for Allegro’s previous machines.
  • Customers rave about the bright, bold colour output.
  • Output has increased from 35,000-50,000 prints per month to about 150,000 per month.

With such an efficient printer at the core of their operation, Allegro now offers customers a same-day service guarantee for flyers and postcards. Our technicians not only helped Allegro keep that promise by ensuring the machine ran smoothly, but also showed the company how to offer additional revenue generating-opportunities such as variable data printing (VDP), automated finishing and more.